China Cartoon Promotes Chinese Classical Works to the World

2015-07-10
China IP News
China IP News  ————————————————

As the first original cartoons adopting assembly line mode, with the most international distribution, and total distribution volume, the Four Masterpieces in China cartoon series ranked the first in many aspects and wins the Production Award of "World Intellectual Property Organization Copyright Gold Medal (China)".
 

Four Masterpieces in China cartoon series, through new artistic expression, represent classic works of China, and inherit and carry forward the excellent traditional culture of the Chinese nation, said Chen Weidong, head of the creation team and founder of Tianjin Shenjie Cartoon co., LTD. (hereinafter referred to as Tianjin Shenjie). The Four Masterpieces in China cartoon series stick to the original works and adopt Chinese traditional painting and coloring art, represent the stories of the original works with vivid picture, specific characters  and background and atmosphere full of tension. It absorbs the modern film presentation style, and makes a new interpretation of these masterpieces via new forms of cartoons and global language for readers all over the world.
 

Founded in 1995, Tianjin Shenjie has been committed to innovation and promotion of Chinese cartoon theory, industrial system and original cartoon works with distinct Chinese culture features. It has worked out a model of creation featuring large scale, standardized procedures and assembly line, to ensure the quality and the integrity of the work, attracting a lot of Chinese cartoon companies and cartoon aerators from France and Japan. Based on creation experience, Chen Weidong created a "New China" cartoon theoretical system, promoting the rise of the Chinese cartoon drawing language style and performance, and carving out a mature market channels and business model in more than 10 countries such as South Korea, Japan, France and the United States.
 

With the rapid development of Internet, Tianjin Shenjie followed the pace of times. The mobile phone animation products and digital audio moving products of Four Masterpieces in China cartoon series have been authorized to animation base and reading base of China Mobile and animation base of China Telecom and all were online in 2010. In April 2013, Tianjin Shenjie had cooperation with a South Korean telecom operator, breaking the situation that South Korean telecom market had no Chinese original mobile phone animation contents. Now, "Four Masterpieces in China" cartoon series have been published in nearly 20 countries such as Japan, South Korea, Britain, France, Vietnam, Thailand, Italy, and Spain, with the total published volume reaching 6 million copies.